HR process optimization

HR Process Optimization: With User:Internal Centered Methods to Optimized HR Processes in Your Company

HR processes within the employee journey that are aligned with the needs of users and optimized in their interests are as important as the journey itself. Whether it’s recruiting, onboarding, performance management or offboarding – HR processes that focus on people are the cornerstone of candidate and employee satisfaction . With our HR process optimization, we identify the potential within the employee journey of your employees and ensure that this increases the attractiveness of your company. Let us advise you now!

Your challenge: Without user-centered HR processes, the company is bumpy.

Employees are the most valuable asset a company has. In order to retain them in your company in the long term , HR processes tailored to them are an absolute must.

The problem: user:internallyunfriendly HR processes. As a result, no one wants to work within the processes – they simply do not inspire, quite the opposite. Often, this results in frustration and your employees come up with alternative ways to work around the cumbersome processes.

Our solution: We make HR processes run smoothly

With our HR process optimization, we consistently focus on people and make changes based on feedback from the target group. The “Moments that Matter” play a central role, because they are crucial for the emotional experience of your employees. In this way, you can generate lasting enthusiasm among your target group and create long-term employee loyalty to your company. It is also important to address the career planning of each and every individual.

“No Pain, no Gain! Only when we have precisely identified the pain points can we produce custom-fit solutions that pay off in enthusiasm.”

Lucas Senzel, HXM expert at CAMAO TEC

Your advantages of our HR process optimization

and enthusiasm already arise in the transformation process

Agile approach
makes it possible to generate added value quickly and ensure efficiency

Quick Wins
are implemented immediately on the basis of the pain points identified

What makes us special: Our holistic approach to optimized HR processes

Our holistic understanding of the employee lifecycle enables us to create synergies across processes. We establish links between the processes to ensure an Employee Journey with as few breaks as possible. The experience of the users always comes first for us. One-size-fits-all solutions do not exist for us.

Our approach

The approach of not thinking about HR processes primarily from the HR perspective, but rather focusing on the needs of candidates and employees, often leads to exciting and innovative solutions. This increases the attractiveness of your company among the target group and sets you apart from the competition. In terms of HR processes, we don’t just specialize in one topic – we feel at home in the entire Employee Lifecycle. Transparency and participation are key drivers of our work in process design and we love to redesign things.

In our HR process optimization, we start at the very beginning of the chain: We identify the pain points and thus create an approach to solve them. We achieve this by drawing on elements from user-centered methods such as design thinking. For example, we can gather the needs, desires, and pain points of users through interviews or focus group workshops.

It is not uncommon for us to formulate this approach in terms of the following guiding principle: Candidate / Employee first. Hiring Manager second. HR third. A corresponding approach can lead to a potentially greater downstream effort for HR – but at the same time it also shifts the effectiveness of the processes in the intended direction.

Optimized HR processes in just a few steps

HR process analysis As-Is

At the beginning of our HR process optimization is the analysis of the initial situation. Our experts look at the current HR processes, discuss them with the users and identify the pain points. This enables us to understand what needs to be improved or which HR processes need to be optimized and how.

HR process optimization To-B

Our HXM experts derive optimization potentials based on the identified pain points. In this way, we are able to improve the respective HR processes in a targeted manner and enhance the experience for the users so that it optimally meets their wishes and needs.

Insights through user:centered methods

Methodologically, we draw on elements from design thinking (such as focus group workshops or interviews – remote or on-site), as the “why” is central to us. It is essential to gain an in-depth understanding of the target group, as this forms the basis of HR process optimization. On this basis, real wow effects can be created that inspire and ideally play on the “Moments that Matter”.

Trend and best practice impulses

Especially when it comes to setting new impulses or developing solution approaches, best practice examples and trends are a helpful means to stimulate the user:inside and not to let them start from scratch. We open the mindset of the users and let new ideas emerge.

What are HR processes?

HR processes or human resources processes arecarried out by theHR department of a company and comprise employee-related activities along the entire employee journey. This includes recruiting, onboarding and training of employees, as well as conflict management and future personnel planning. Successful HR processes are characterized by the fact that there is a positive employee:internal development as well as work culture. These contribute to the overall corporate goals.


Do you need comprehensive support in modernizing your HR processes? Our HXM team also advises you on your HR strategy, corporate culture and employee retention measures. From consulting to technology or agency, HXM, social media or IT – for our mission, a better interaction of people, machines and brands, you will always find the right solution at CAMAO TEC. Convince yourself and let our experts advise you! Contact us now and benefit from our (digital) service with comprehensive 360-degree solutions!


Lucas Senzel

Director HXM Transformation


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